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We developed the Air Conditioning Installers site as part of our own business. It follows a directory structure and promotes air conditioning installers, service and maintenance specialists. The directory is broken down into geographical areas covering the whole of the UK.


The home page of the site provides some background information about air conditioning. Other pages include tips on choosing an air conditioning unit. 

Air Conditioning UK Directory

The site not only details air conditioning specialists for homes and offices, but also those for cars and other vehicles. These themes are reflected in the high quality images used throughout the site.


A plain blue and white colour scheme ensures an appropriate 'feel' for a site dealing with cooling systems.


As the target audience of the site is very similar to that of our window film  directory site, ie those looking to cool a hot conservatory or office, links are provided to the site from the front page among others. Having selected the appropriate service from the home page, visitors are then taken to a second drop down box, where the specific geographical region can be identified.  


Examples of the advertisement layouts used on the site can be found on the sites Surrey page. Although these are typical of the layouts used, complete flexibility over design allows advertisements to be created to meet the clients exact requirements.


Although from the outset the site was intended to market air conditioning specialists for buildings alongside those who install and service vehicle climate control systems, to ensure that visitors were able to distinguish between the two sections, a second gateway site was developed. The Vehicle AC Services site feeds into the car air conditioning directory, but is optimised to rank highly in search engines for vehicle related keywords.


In addition to the main advertisement sections, a job vacancies and CV bulletin board is also provided as a free service to both UK air conditioning companies and those seeking employment in the industry. This has proved to be particularly popular and now lists details of employees from throughout the world.

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